MFW Street Runway 2
This year Melbourne Fashion Week’s highly popular free street runways were held under cover. That meant a bigger crowd and a lot more visuals running on Instagram by the Melbourne style set.
Melbourne’s fashion culture is as diverse as it’s people and Street Runway Two showcased collections by designers of African, Asian, Indigenous and Middle Eastern heritage. With a social and environmental focus, models strutted their stuff along the iconic Union Lane.
Ever popular, all seating was taken thirty minutes before showtime. Here’s what we saw.
Photos: Zoe Kostopoulos
“SZN is the work of fashion designer Suzan Dlouhy, recipient of the inaugural Best in Category Fashion Design Award at the Victorian Premier’s Good Design Awards. The label’s aim is to produce soulful and intelligent garments, which are refined through time, contemplation and work. With an ethos of ‘fashion is art’, the label uses reductive pattern making to produce minimal garments in organic and sustainable fabrics.” – MFW
“The philosophy behind the label is to create small, ethically produced, trans-seasonal collections, released quarterly at the time of each Equinox and each Solstice. Each collection gives REMUSE an opportunity to reconsider its impact and material choices.” – MFW
THE SOCIAL STUDIO
“The Social Studio is a fashion label, shop, clothing manufacturer and digital textile printer that celebrates the style and skills of diverse cultures in Australia.
A label championing diversity, community, education, sustainability, art, creativity, design and ethical business practices. The Social Studio create professional development and opportunity for young members of the community who are most in need of a voice, mode of expression and agency.” -MFW
“RKM the label, inspired by the designer’s name Rhoda Kate Mphande, is a brand with a style personified with a touch of the African heritage with the objective and endless desire to create clothing that adheres to elegance, modesty, class and no boundaries.” – MFW
“This label with a conscience has a mission to create products to nourish and support those in need and seek solutions for a more sustainable world. Since inception, BeeKeeper Parade has up-cycled tonnes of fashion waste, and funded 3,000 places for young people to study English. Their products include backpacks, weekender bags, purses and wallets.” -MFW
“Relaxed tailoring, experimentation and minimalism form keegan’s trademark aesthetic and comfort, style and versatility are integral to each keegan design. Each garment is designed with longevity in mind, from the timeless cut and aesthetic of the design, to the way each piece is constructed.” -MFW
Follow Keegan on Instagram, or check out the website.
“Asia Hassan’s label, Asiyam Clothing features simple, minimalist pieces with a twist of Arabian aesthetic at their core. Her designs mix Melbourne street style with Arabian inspired abayas and Japanese kimonos. Pieces feature contrasting materials including linens and polyesters creating a simple and relaxed fit.”
Follow Asiyam on Instagram. Check out the website here.